Small holistic businesses need video recaps, content, templates, & social media strategy.
Mission
Solution
I developed strategically nimble & versatile content that could scale quickly while being easy to sustain on a solopreneurs schedule.
Brand Designer / Videographer / Editor / Social Media Manager
STRATEGY + APPROACH:
To launch this brand’s social presence, I strategized & templatized a grid of nine posts that captured the branding, turned assets into living stories, & showed equal parts purpose & style.
[rooted]
Instagram Reels
Website Animations
STRATEGY + DESIGN:
To convey how Serenol helps users redefine their periods, I created social media ad concepts that visually redefines PMS & breaks the cycle of painful periods.
Serenol
STRATEGY + APPROACH:
A Registered Nurse with over 14 years’ experience, Vee was a new Rowan piercer in need of social media presence to attract clients. Unsure how to navigate Rowan’s brand kit or booking clients, I created marketing materials & email automation tools to help her book & onboard clients with ease. Social media content creation included brand photoshoots, templates & captions.
Fierce by Vee
STRATEGY + APPROACH:
To capture the ironic femininity of this small brand providing leaky boobs with sleek tanks & clip-in leak pads, I created a modular system of Photoshop layers with endless color combination possibilities. Handdrawn flowers & seasonal color combos bring the creative flair to this witty brand.
Leaxy
These modular assets even made their way to Leaxy packaging, featuring a technical illustration I designed to break down the technology behind the leak-proof pads.
STRATEGY + APPROACH:
Milan, a multifaceted like worker with talents ranging from yoga instruction, thai massage, healing ecolodge retreats & doula services, needed a presence on Instagram. Strategically built content pillars, color stories & SEO-optimized captions were brought to life in 4+ posts per week.
UrbanDoula
Accompanying her sister business Golden Goddess Getaways’ retreats as BTS videographer, I’ve captured & edited hours of BTS & trip recaps for use on YouTube, Instagram & other media.
Costa Rica 2022 Recap
Cuba 2020 Recap
Cuba 2020 Mini Recap
After a “light & bright” rebrand, Milan needed ready-to-use Canva templates for on-the-go social media content, pitch decks & newsletter graphics.
